FORTUNE
New York, New York
Digital Marketing Manager/ Fortune Live Media Division
Fortune Media is seeking a highly motivated, extremely detail-driven, and results-oriented associate digital marketing manager to build paid membership in a new professional program.
T his person will be responsible for day-to-day campaign management activities, ongoing prospect data maintenance, and using data to drive optimization. The ideal candidate understands how to craft compelling messaging for different channels, audiences, and goals.
Primary responsibilities include:
Setup and run digital marketing campaigns to drive member acquisition using online channels such as LinkedIn, paid search, email, social media, etc.
Create and update website content using our content management system (WordPress).
Maintain marketing automation programs and ensure best practices for marketing data.
Execute lifecycle marketing campaigns such as nurturing flows, post-conversion communications, and...