Go To

Indiana Job Source

Company Profiles

Add Your Resume

Vera Bradley

Maker of women's accessories.

2208 Production Rd.
Ft. Wayne, IN 46808
Employees: 2,400
CEO: Robert Wallstrom
Stock Symbol: VRA

Website: http://www.verabradley.com

Career Site

Vera Bradley is a leading designer, producer, marketer and retailer of stylish and highly-functional accessories for women. Our products include a wide offering of handbags, accessories and travel and leisure items.

Vera Bradley accessories can be found in over 80 retail stores in the U.S., 14 outlet stores, and approximately 3,100 specialty retailers.

Customers span generations and include young girls, teens, college students, young professionals, mothers and grandmothers.

For fiscal 2014, net revenues were $536.0 million, down from $541.1 million the previous year, and net income was $58.8 million.

CEO Robert Wallstrom said, "We continue to face external headwinds and certain challenges within the business, and fiscal 2015 will be a year of transition for Vera Bradley. We have spent the last few months developing our comprehensive five-year strategic plan designed to drive improved financial performance and shareholder value over the long-term. Our vision is to build on our rich heritage and establish Vera Bradley as a premium lifestyle brand that is relevant to the future, expanding our customer reach and growing our customer connections. The strategic plan is our roadmap to achieve that vision and encompasses three key elements -- product, distribution channels, and marketing. We will modernize and elevate our product; evolve into a true multi-channel business as we grow our full-line store base, expand our factory outlet channel, further develop e-commerce, expand our department store presence, and stabilize our specialty/gift channel; and generate excitement for the aspirational Vera Bradley brand through our marketing efforts."

The company said in 2013 it will expand its Roanoke, IN campus, creating about 128 new jobs over the next four years. The company will invest approximately $26.6 million to expand both its current 40,000 square-foot Design Center by 149,000 square feet and its 420,000 square foot Distribution Center by 10,000 square feet. Both locations are located just outside Fort Wayne, Indiana near Interstate 69.

The company opened 19 new stores in the past year.


While on vacation in March of 1982, Patricia Miller and Barbara Bradley were awaiting a flight in Atlanta when they noticed a definite lack of feminine-looking luggage. The longtime friends wasted no time in correcting this situation. Within weeks, these dynamic women had created a company, named after Barbara's mother Vera, capable of marketing and manufacturing their cleverly designed products. The demand for these unique handbags and luggage items has grown and so has Vera Bradley, which is now nationally and internationally recognized.


As a Vera Bradley employee, you can expect competitive salaries and benefits, including health insurance, managed time off, retirement benefit opportunities and product discounts. Additional perks include access to our home office fitness center, yoga classes and other wellness initiatives. Vera Bradley also affords employees numerous opportunities to become involved in the community and have a little fun with a Halloween costume competition, Company Picnic, Baby Celebration, and more.

  • Health Insurance

    Offered through Anthem, our health insurance plan offers two options:
    (1) High Deductible Health Plan (HDHP) with a Health Savings Account (HSA)
    (2) Traditional PPO
  • Dental Insurance

    Traditional dental plan
  • Life Insurance

    The company provides life insurance equal to 1x your salary. Employees may purchase additional life insurance for themselves and their family members at group rates.
  • Disability Insurance

    After one year of service, Vera Bradley provides employees long-term and short-term disability coverage.
  • Flexible Spending Plans

    Flexible spending accounts enable employees to contribute pre-tax dollars to pay for certain expenses.
    Medical Spending Accounts
    Dependent Care Spending Account
  • 401(k) Profit Sharing Plan

    Employees are eligible after one year of service. The plan has semi-annual enrollment dates of 1/1 and 7/1. The plan has a discretionary match feature.

Other Benefits

  • Managed Time Off
  • Tuition Reimbursement Program
  • Employee Assistance Program
  • Product Purchase Discount
  • Matching Gifts Program

Updated March 22, 2014